Grimsby Town may be a fourth-tier side, but their approach to football is anything but conventional. As they prepare to host Manchester United in the Carabao Cup, the club’s manager, David Artell, believes their methodical, forward-thinking model gives them a fighting chance against one of the world’s most famous teams.
Artell describes the club as ambitious and structured, with a clear vision for growth. While acknowledging the scale of the challenge, he insists his team is not simply there to make up the numbers. Grimsby enters the match unbeaten this season, backed by a recruitment strategy that spans from Scandinavia to non-league English football, and a data-driven approach that helps them compete despite financial limitations.
The club’s owners have fostered a culture of stability and progress, rare attributes in the lower leagues. Players are sold on the idea of development—both on and off the pitch—in an environment where everyone is united toward a common goal. Artell recently signed a long-term contract, reinforcing the club’s commitment to a sustainable project rather than short-term fixes.
Facing United represents more than just a financial boost or a night under the lights. For Grimsby, it’s an opportunity to test their philosophy against elite opposition and learn from the experience. Artell has studied United’s recent performances and believes there are areas his team can exploit, even with the obvious gulf in resources.
He has called on his players to embrace the occasion without being overawed, urging them to play with freedom and intensity. The home support is expected to be fervent, and Artell hopes the atmosphere—and perhaps even the modest facilities—will work in their favor.
While United may field expensive international talent, Grimsby will rely on cohesion, preparation, and belief. A positive result would be one of the great cup upsets, but for Artell, the real victory lies in his team competing with courage and staying true to their identity.